Skip to Main Content

MKT 110 - Consumer Behavior: Find Books

Kirtland Library Catalog

 

Find Books & Ebooks

Suggested Search Terms

Try these subjects/terms when searching the Kirtland Catalog, databases, or eBook collections to find information on your topic:

Consumer behavior Marketing stimuli Acquisition
Explicit memory Implicit memory Decision-making
Consumer attitudes Consumption High-effort behavior
Marketing strategy Customer loyalty Gift-giving
Normative influence Social influence Social responsibility

Kirtland Library Catalog (4:31)

Books Available at the Kirtland Library