MKT 200 - Principles of Marketing: Identify Your Market

The Community Facts feature of this site from the U.S. Census Bureau makes it easy to find population, poverty, education, housing, language, employment and other statistics about a particular state, city, or community.

This article from the U.S. Small Business Administration briefly explains what a marketing plan is and why it's needed.

“The Pew Research Center’s Social & Demographic Trends project studies behaviors and attitudes of Americans in key realms of their lives, including family, community, health, finance, work and leisure”